NO NAME
Remember foursquare?
What?? I know, I basically just said, ‘remember fax machines’?
But that’s what these videos were for. Foursquare.
‘Odd Parlour’ was an internal project thought of at the lunch table one day. A few Mighty coworkers threw it together one afternoon back in Halloween 2011. The voiceover was a developer there. His name’s Ed.
Here’s how it worked: at select locations near the office, we left tips on foursquare. When people checked in to those locations, a tip presented a location-specific spooky poem left by a mysterious entity known only as ‘odd parlour.’
It was a fun time.
“Oh! Spooky!”
— Something maybe someone said
We made quite a few of these then attached them to places nearby as tips on foursquare.
YOGA
Twisted limbs in heaving piles
A flash of pain behind the smiles
Bodies bent beyond belief
Forever mangled, without relief
QUAD SPINNING
Below the ground their pedals spin
With every stroke, they grow their sin
A grinding cog, the pinch of pain
Send power to the Frankenbrain
DOG PARK
Your dog’s excited; he’s caught a smell
Something pungent, straight from hell
Now he’s digging up the ground
Stop him quick, before she’s found
CRITICAL MASS
At the risk of sounding analytical
The thing's condition appears quite critical
It’s less a man, more gory mass
I fear it may break through the glass
TEAM
Agency: Mighty Digital
CW: Karen King (+ others!)
AD, Animator: Jamie Kaiser
CD: Jon Toews
CLIENT
Internal project
WHAT I DID
Copywriting, concept development
WHAT WE MADE
Videos for foursquare
INDUSTRY
Fun & Spookiness