I’m a copywriter who’s super enthused about plants, puns, & podcasts, not that you asked.
Intro
I think anything can be interesting and that curiosity, connection, and clarity are everything.
(07 - now)
Work
In my 12+ years as a copywriter, I’ve written for alcohol brands, banks, and food brands; I’ve sold tires, lawn care, motorcycles, Presto passes, and pre-rolls.
Ask me about concepting and campaign execution, pitch work, social strategy, social content, brand positioning, brand identity, websites, all the cannabis work I’ve done; dinosaurs, gardening, RoboCop, videos about grammar by a New Yorker copy editor, and that last class I took.
My CV
As a copywriter I’ve been responsible for delivering everything from social to strategy, campaigns to cred decks, pitches to positioning.
I’ve also run my own business and did a brief stint client-side in a large cannabis company. I’ve worked for agencies, big and small, and clients directly. Each one has taught me something different; each project has challenged me in different ways. And I’d love to bring all of that to whatever’s next.
I’m based in Toronto but with the magic of the internet, that doesn’t really matter, does it?
Contact
You bet I want to hear more about that project you’ve got coming up. Or, if you just learned something that’s really quite interesting — I probably want to hear about that too.